Play By Bike

We designed Play by Bike for Playlife, an integrated, AdverGame-based contest that lived online on a dedicated website hosted on MTV.it, on Facebook with its dedicated FB App, and in stores with an Interaction Design installation.

Homepage
Choice between On-Line and In-Store
Top 10
Tutorial
Avatar choice and clothes + bike configurator
1st Level
2nd Level
3rd Level
Customized Sharing

BRAND
Playlife
CLIENT
Mai Tai
Competences
Audience Engagement & Retention
Concept, Design & Execution
Associates & Partners Involved
Samuele Franzini
Mattia Bloise

Awards

Let's Talk.

We’d love to learn more about your challenges, goals, and vision. Whether you’re ready to start a project or just exploring ideas, let’s connect and create something extraordinary together.

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